MFA has a naming problem

Currently working on rolling out MFA (Multi-Factor Authentication) at my work project and I don’t like that consumer facing products extensively expose the term MFA to users (for coveying the two-factor verification process).

Think about a regular user in India or for that matter in a native english speaking place: “Multi-factor” and “authentication” are heavy, engineering terms! Tech folks understand it, but you need to explain these to anyone else.

I wish 2SV (2-Step Verification) was the more popular term (Google uses it!). It’s simple, direct, and tells the user exactly what to expect.


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